City Council Study Session Summary 2012 05 08

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City Council Study Session Summary May 8, 2012 Page 4 of 7 The budget for this project is $95,000. The current wayfinding signs, with text of 1 1/2" tall, are too small. The new proposed signs have a theme that is patterned after the existing gateway sign. The color choice is a teal which was selected from a Sherwin Williams historical building color palette. The Wayfinding Sign presentation was presented to the Business Retention and Development Committee on Monday and suggestions on the color of the center of the sign were made. Based on those suggestions, some modifications have been made to the sign you are seeing tonight. The shade of the teal color in the center of the sign, behind the miner, has been lightened so the miner pops rather than blending into the background. Director Russ said branding is important. The brand reinforces the image you want. Councilmember Jasiak said she understands branding but still would like to see the blue center for the Parking wayfinding signs. Mayor Muckle supports putting the two foot sign and a larger version of the sign on a light pole and letting everyone weigh -in on whether a larger sign is needed. Currently the wayfinding signs are 2 feet across. It was suggested that the signs be enlarged to 2 1/2 or 3 feet across, but in the downtown area where speeds are at 25 mph the 2 foot sign should be adequate. On a faster road, such as Highway 42, a larger sign would be warranted. Principal Planner McCartney said originally the timeline was to have all the signs put up by the start of Street Faire. An RFP has been issued with a deadline of May 18th. A Pre -Bid meeting is scheduled for May 9th. Due to the tight timeline of the project, some bidders have pulled out. The plan would be to do the project in two phases with the first phase fabricating the identifiers, parking and directional signs. The second phase would be to have the pedestrian kiosks fabricated and installed. Staff gave credit to Jeff LeBeck, City Foreman, who has been a great resource for this sign project. Councilmember Jasiak said having the additional parking directional sign along with the P (Parking) sign might be important. Principal Planner McCartney said there will be 7 locations for the Pedestrian Kiosks. Because of feedback from the Business Retention and Development Committee, it's proposed to add a QR Code on the kiosk itself to link to a directory of businesses in Louisville. The signs will not be illuminated but will have a reflective nature. Mayor Muckle said he loved the QR code on the Pedestrian Kiosk.