City Council Agenda and Packet 2016 06 07 SP

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Louisville, Colorado • Louisville Recreation Center Tax Survey • 2016 Table 5: Question 5 The City is considering a ballot question this November that would ask voters to approve a property tax increase to finance a 25 -year bond of approximately $25 -$30 million to expand the Recreation and Senior Center and improve Memory Square Pool. If your property tax increase was $110 per year for a home valued at $500,000, would you vote for or against it? If the amount was $125 per year for a home valued at $500,000 would you still vote for it? And if it was $150? For Against Total 51% N =96 49% N =92 100% N =188 70% N =173 30% N =74 100% N =247 77% N =214 23% N =65 100% N =279 In order to test whether respondents would be influenced by the first dollar amount they hear, respondents were asked at random one of three series of questions, which varied the order of the amounts they might be willing to pay for the expansion. One -third of respondents were asked each question series. Table 6: Question 5d 1 {If not willing to pay at least $1101 What is the most you would be willing to pay? Nothing $1 $5 $10 $19 $25 $30 $40 $50 $55 $60 $75 $80 $96 $100 Total Percent Number 56% N =56 1% N =1 1% N =1 2% N =2 1% N =1 2% N =2 1% N =1 1% N =1 20% N =20 2% N =2 2% N =2 4% N =4 1% N =1 1% N =1 6% N =6 100% N =100 Only asked of those who were not willing to pay any of the prescribed amounts ($110, $125, or $150). Table 7: Maximum Amount Willing to Pay for Recreation and Senior Center Maximum amount each respondent is willing to pay for the expansion of the recreation and senior center Nothing $1 -$50 $51 -$100 $110 $125 $150 Total 5 9 Percent Number 15% N =56 7% N =27 3% N =13 5% N =19 12% N =43 N =214 N =372 57% 100% Prepared by National Research Center, Inc.