Golf Course Advisory Board Agenda and Packet 2016 07 18

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Golf Course Advisory Board Minutes June 27 2016 Page 3 of 4 IIE Cityof. Louisville COLORADO • SINCE 1878 Associates, will be the title sponsor for the Louisville Open. Further sponsorships are being solicited. c) Season Pass Status. All prior Peak Player and Summit Club memberships have expired. Pass Sales will taper off between now and the end of the year with pass costs pro-rated by months remaining. d) Dashboard Review: David reported that revenue exceeded expenses for the month of May. Monday and Tuesday continue to see low utilization and typically 60% of tee-times are booked for slots prior to 10am. Tee times between 6am and lam are also sparsely used and there may be an opportunity to attract additional players by discounting these times. The Wave concept has been well received but David noted that we are unable to fill times in the second wave which starts between 11:40am and 1:00pm. Significant revenue has been lost year-to-date since only 70 of 151 days were playable. The Board reiterated the point that having even a modest all-weather training facility would be a source of revenue when the course would otherwise be closed and would be a differentiator between Coal Creek and other local courses. Lesson Revenue has exceeded the token $8K included in the 2016 budget. The gap between Brady leaving and getting his replacement up to speed will affect our ability to provide lessons. 7. Strategic Plan sub-committee: A sub-committee has been set up comprising David Baril, David Dean, Perry Nelson and Michelle van Pelt to draw up a strategic vision and plan to present to Council. The need for such a plan is borne out by the work the Board did with Staff and with Kevin Norby on a strategic plan for renovating the course. Prepared as a 5-year capital plan, it was completed in 2012 and formed the blueprint for the course reconstruction following the 2013 flood. This project was set up at the prompting of Board and Council Member Maloney presented it to the City Manager. Dennis will continue as the driving force behind this effort. The Board clarified with Joe that responsibility for the plan rests with Staff. Michelle and Perry will present what the Board sees as essential to the success of the golf course, Staff will work out what it takes to put these ideas into practice and develop the financial case to justify any required investment. Return on Investment is the key factor in determining what should be in the plan and how priorities should be set. The sub- committee will report back to the Board at each meeting with an update on progress. The sub-committee will start immediately to schedule meetings. A Study Session with council is scheduled for August at which the sub-committee will present how they will put the plan together and Staff will show a year-to-date summary of 2016 results. The strategic plan must include a long-term capital plan. The capital budget for the City is adopted each November so the 2017 capital budget needs to be coherent with the long term plan. Parks and Recreation Department • 749 Main Street • Louisville, CO 80027 (303) 335-4735 • FAX (303) 335-4738 www.Iouisvilleco.gov Parks Recreation Senior Services Open Space Forestry Trails Golf 4