Golf Course Advisory Board Agenda and Packet 2016 09 19

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Uof C�ty Louisville Golf Course Advisory Board Minutes August 15 2016 Pagc 3 of 5 COLORADO • SINCE 1878 planning to try to capture more lunchtime business from Monarch students by stocking the beverage cart with soft drinks and snacks and positioning it in front of the clubhouse. He is cooperating with Robbie Bent to offer lunchtime pizza. Cory suggested that he approach Monarch's vice -Principal for permission to post fliers at the school. c) Dashboard Review - David Baril reported on the Financial Dashboard with the following highlights: • Playable Days: David reports playable days by the "standard" definition based on temperature, precipitation and wind speed. It was agreed that this was a misleading number as this showed only 20 playable days in July while all 31 enjoyed good business. The Board suggested that "playable days" should be any day when the course was not closed or did not suffer significantly reduced business due to weather. • July showed a net positive revenue of almost $49K based on expenses controlled at significantly less than budget to match under -budget revenue • David stated that 34,000 rounds is a possibility for the 2016 total given good weather for the rest of the year. Based on the rounds to date of almost 16,000 and July showing around 4,500 rounds played, 30,000 rounds is perhaps a more realistic target. d) Marketing Report — Ginger requested that the Marketing Report be included as an agenda item for all future meetings and reported as follows; • Coal Creek and the Sweet Spot Cafe have joined the Superior Chamber of commerce to expand our marketing reach to our sister community. This gives added opportunities to promote events. For example, a flier could be included in the quarterly "Rooftop Drop" that puts "goodie bags" on the doorknobs of each quadrant of superior on a rotating basis. • Ginger and David are working together to create promotions to fill days when play is limited — typically Monday and Tuesday • Sandy pointed out that Coal creek is still above the norm for pricing. Weekday play with cart including Ajax discount is $51 compared to $49 at Colorado National (no discount) and $47 at Ute Creek with Senior discount • Ginger commented on the survey sent out on Aug 15 to all 7,800 addresses on the email file. So far, the response has been almost overwhelming — perhaps encouraged by the free range ball certificate given for completed surveys. The Board stated the survey was excellent with the minor caveat that only a limited number of alternate courses played could be entered via the pull-down menu. Parks and Recreation Department • 749 Main Street • Louisville, CO 80027 (303) 335-4735 • FAX (303) 335-4738 www.Iouisvilleco.gov Parks Recreation Senior Services4 Open Space Forestry Trails Golf