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Golf Course Advisory Board Agenda and Packet 2016 11 21
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Golf Course Advisory Board Agenda and Packet 2016 11 21
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3/10/2021 2:43:07 PM
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12/2/2016 2:08:18 PM
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City Council Records
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GCABPKT 2016 11 21
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Coal Creek Golf Course Marketing Update November 2016 <br />Overview <br />We have gained back control of our Twitter account. YAY! <br />A beta version of the new website can be viewed at http://coal.1-2-1beta.com <br />Launch date is December 1 <br />NOTE: This is a work in progress. David and I working fast and furious to get everything ready for <br />the launch. I have a long list of things that need to be accomplished and you will see things being <br />updated daily. <br />Website will include an online store through ClubProfit-first items will be memberships, range <br />passes and lesson packages <br />11/24 Thanksgiving <br />Thank you email blast with offer of FREE cart on Tuesday Nov 29 <br />11/25 Black Friday <br />Free hat with $50 purchase in Golf Shop <br />12/1 Rock Creek Living <br />1st ad appears in Rock Creek Living for Coal Creek and Sweet Spot <br />12/1/16 Membership Holiday Gift Drive <br />Buy 2017 Membership Now and Get 3 Additional Months <br />Working on marketing materials <br />12/5/16 Coal Creek Ranch Holiday Party <br />Sunday 2- 5, Santa, Gingerbread Houses, FREE hot chocolate for kids <br />2017 <br />1/17 Avid Golf Passport (Free to golf courses, customers purchase book for $80) <br />1/24/17 Rock Creek Living Happy Hour at Sweet Spot <br />2/10-2/12 Denver Golf Show — secured space <br />2/17 Membership Drive - Develop sales script and goals for employees with incentives <br />3/17-5/17 Ad with trackable coupon in CO Hometown Weekly (distribution of 14k) <br />4/17 Mailing to Superior, Louisville, Broomfield, Lafayette, Erie, Westminster, Boulder, <br />Gunbarrel (survey data showed #1 reason for play is location) <br />10 <br />
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