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LCityoj <br />Louisville <br />City Manager's Office <br />Memorandum <br />To: Louisville Sustainability Advisory Board <br />From: Katie Baum, Sustainability Specialist <br />Date: April 17, 2019 <br />Re: Discussion Item 10: Community Events/Sustainability Series <br />Summary <br />In 2017, the City kicked off the first year of the Sustainability Series, an outreach event series that aims <br />at increasing the public's awareness of sustainability and City -related initiatives. Approximately 150 <br />attendees participating in four events that took place that fall. In 2018, staff continued the <br />Sustainability Series, however attendance declined with only 60 attendees participating. <br />Staff and LSAB identified possible reasons for the decline: <br />1. Sophomore slump as the initial excitement of the first year wore off — most programs <br />experience decline after the first year. <br />2. Communications planning <br />3. Incentives for participation <br />Staff has begun planning for the 2019 year. Two events are already in the beginning planning stages: <br />1. Bike Maintenance 101 in June <br />2. How to Ride: Public Transit in September <br />Next Steps <br />Staff seeks input on events ideas, formatting, communications/marketing and potential LSAB support. <br />