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City of Louisville <br />Economic Vitality Strategic Plan <br />Strategic Goal #2 <br />Measures (KPIs) <br />Improve our business climate through collaborative relationships and effective processes <br />• Business satisfaction survey rating (question TBD) <br />• Assessed value of commercial and industrial properties as a <br />percentage of total assessed value of all properties <br />• Satisfaction rating from conducted retention visits <br />Identifier <br />Supporting Actions/Tasks <br />Responsibility <br />Target Start <br />#2-1 <br />• Launch monthly business focused e-newsletter and expand social media outreach to promote and interact <br />with the business communitye <br />EVD <br />Ongoing <br />Gather input from business ewners, GhambeF Gammerce, and DBA to type Of GeRteRt feF taFget <br />&VE <br />rQnnoi ETE n10V �W <br />of guide <br />• i a rh. Rn. Rthly e ,sletteF (i „ � <br />Ern <br />COMPLETE nine X)» <br />Evn <br />rnnnoi ETE MARCH 2023 <br />#2-2 <br />• Determine role of the Economic Vitality Committee and/or other committees participating in business <br />community advocacy to clarify responsibilities <br />EVC/CC <br />Target Completion June 2021 <br />#2-3 <br />• Conduct a Business Satisfaction Survey every other year to monitor changes and new ideas in the business <br />community (REQUIRES REVIEW) <br />EVD/BRaD <br />Q1 2021; then every other year <br />o Review past survey questions to develop new survey tool; determine whether to administer in-house or <br />through 3rd party <br />EVD <br />o Develop results report that is shared broadly with business community and City Council <br />EVD <br />o Create list of opportunities for improvement or action as a result of feedback received from survey <br />EVD/EVC <br />#2-4 <br />• Perform regular and coordinated outreach with local property owners, brokers, and developers <br />EVD <br />Ongoing <br />#2-5 <br />• Develop business outreach campaigns that promote local businesses and available services <br />EVD <br />Q2 2022; then ongoing <br />#2-6 <br />• Host annual Business Forum to gather all stakeholders, review City priorities, and gather feedback <br />(REQUIRES REVIEW) <br />EVD/BRaD <br />Q2 2021; then @least once annually <br />#2-7 <br />• Conduct business exit surveys by visiting closing or at -risk businesses to understand opportunities for <br />improvement or assistance <br />EVD <br />Q3 2021; then ongoing <br />o Develop exit survey tool with questions that will provide information to staff and leaders <br />EVD <br />Target August 2021 <br />o Create database of survey information received and reporting tool <br />EVD <br />#2-8 <br />• Conduct process improvement initiative for business -related services to improve efficiency and customer <br />service <br />EVD <br />Q12023 <br />o Facilitate brainstorming on barriers to entry (from business perspective) <br />EVD <br />o Use information from brainstorming and staff engagement to determine the highest priority processes for <br />improvement initiatives; determine if improvements can be conducted in-house or require 3rd party <br />EVD <br />Agenda Packet P. 18 <br />