Economic Vitality Committee Agenda and Packet 2022 09 16

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Cityof ECONOMIC VITALITY COMMITTEE Louisville COLORADO -SINCE 1878 SUBJECT: DISCUSSION - ECONOMIC VITALITY STRATEGIC PLAN DATE: SEPTEMBER 16, 2022 PRESENTED BY: AUSTIN BROWN, ECONOMIC VITALITY SPECIALIST SUMMARY: The City Council adopted the Economic Vitality Strategic Plan on November 10, 2020; Substantive plan initiatives begin in 2021. Review of the Plan's Supporting Actions and overall status is an ongoing discussion item for the Economic Vitality Committee (EVC). DISCUSSION: During the last meeting, EVC asked for additional discussion regarding Economic Vitality Strategic Plan items scheduled for 2022. Staff has compiled these actions in Attachment #1. These 2022 actions are also included below: • Action #1-1: Develop shortlist of priority businesses to guide retention efforts. • Action #1-4: Identify priority properties/areas for focus of any City attraction efforts or influence to private redevelopment undertakings. • Action #1-7: Create a business communication toolkit, including a Business Resource Guide, to distribute critical business information. • Action #1-8: Seek to change perception of cost of doing business in Louisville and incorporate highlights from scorecard in marketing materials. • Action #1-11: Explore partnership with Chamber of Commerce to rebrand a Louisville version of Small Business Saturday around 1 st weekend in December and Parade of Lights. • Action #2-5: Develop business outreach campaigns that promote local businesses and available services. • Action #3-2: Identify market gaps through analysis and by monitoring retail leakage to adjacent communities. • Action #34: Look for opportunities to implement recommendations from the McCaslin Area Market Study that support redevelopment. • Action #5-3: Develop understanding of incentives to encourage businesses to undertake new, sustainable practices. • Action #54: Create partnership with local retailers to reduce the use of non - recyclable, non-compostable, and non -reusable containers. • Action #5-5: Support and promote installation of EV charging stations at commercial and industrial sites to promote shift to electric vehicles in the region. • Action #5-7: Fund infrastructure that supports walking and biking around commercial districts to reduce the need for parking and improve the environment. It is anticipated that the Q3 Scorecard will be shared with City Council on October 18. Agenda Packet P. 12