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<br /> Considerations <br />Existing Regulation Proposed Regulation Existing Regulation Proposed Regulation <br />Area - 7% of . Area - 2 SF of wall sign . Position to fit within . Retain existing Wall sign copy area includes: the <br />the overall copy area for every l' of architectural features building location combination of wall signs, hanging <br />fa,ade linear frontage, plus 1 SF . Should help reinforce standards signs and freestanding signs <br />Height of Sign- of wall sign copy area for horizontal lines along the . Projection -12" (parallel to the street) marquee <br />2' every l' of linear frontage street . Height - roof line, signs, and awning signs. <br /> for secondary frontage on . Do not extend beyond the up to 20' (must be Wall signs can be placed on <br /> corner lots, or lots facing outer edges of the building below 2nd story secondary frontage only when an <br /> public parks and plazas. front window sill) entrance is provided. <br /> . Height of sign - no . If decorative moldings <br /> constraint define a ffsign panel" place <br /> the sign in this location <br />