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Economic Vitality Committee <br />Meeting Minutes <br />August 16, 2024 <br />Page 2 of 5 <br />that there is often a gap in the business's capital and anticipated costs. <br />Incentives are needed to help close this gap. <br />Councilmember Bierman asked for clarification around the vacancy bonus. <br />Manager Zarate responded that the vacancy bonus can award retail businesses <br />a maximum of $1 per square foot (up to $100,000) for occupying a property that <br />was vacant for at least one year immediately prior to the applicant taking <br />occupancy. <br />Councilmember Bierman asked from which pool of money the vacancy bonus is <br />paid. Manager Zarate responded that the vacancy bonus is paid out of the <br />building permit fees and construction use taxes that the City receives for all <br />projects. <br />Councilmember Bierman noted that there is often confusion from the public <br />around incentives. The public will often focus on the amount of revenue that the <br />City is giving up without seeing that amount of new revenue that the City is <br />receiving. He emphasized the importance of framing these incentives as <br />rebates of new revenue that the City would not otherwise be receiving. <br />Manager Zarate agreed and confirmed that all rebates are based on true costs <br />and that all incentives are capped at a maximum rebate amount. Only the new <br />money brought into the City as a result of the project is eligible to be rebated. <br />Councilmember Fahey emphasized the importance of offering carrots rather <br />than sticks and rewarding businesses rather than punishing them. <br />Chair Dickinson commented that it's helpful to see how much revenue the City <br />is receiving in addition to the rebates that will be given back to businesses. He <br />noted that the City often used to view the fiscal impact of the BAP program as <br />negative because the City due to the City giving up revenue. He emphasized <br />the importance of understanding that the City will actually be making money as <br />a result of many of these projects that are incentivized. <br />Chair Dickinson continued, stating that the free market does not encourage <br />small businesses to come to Louisville. He wondered whether the EVC would <br />like to explore a program that encourages and incentivizes small retail <br />businesses to come to Louisville. He mentioned a 100% rebate on sales tax for <br />the first 5 years for a new retail business under 2,000 SF. He noted that if a <br />non -retail user ends up in the space, the City would not be receiving any sales <br />tax revenue anyway. <br />Councilmember Bierman responded that he feels it's also important to retain <br />existing businesses that were not previously able to take advantage of <br />incentives. He wondered if the City could develop a program with incentives <br />designed to help these existing small businesses remain in Louisville. <br />