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TO: MAYOR AND CITY COUNCIL <br />FROM: MALCOLM FLEMING <br />CITY MANAGER <br />DATE: APRIL 22, 2008 <br />SUBJECT: UPDATE/DISCUSSION -DRAFT CITIZEN SURVEY <br />ORIGINATING DEPARTMENT: CITY MANAGER'S OFFICE <br />SUMMARY: <br />Please find attached a draft of the Citizen Survey prepared by National Research Center, <br />(NRC) and staff. The survey was compiled based on the 2004 survey to allow for trend data <br />regarding opinions about Louisville services and then a number of policy questions as <br />suggested by City Council and senior staff. However, the survey is limited to 5 pages to ensure <br />that participants remain willing to complete the survey. If it is too long, it will go out in the trash). <br />Thus, a number of questions we would like 'to ask are not in the draft as a result of limited <br />space. <br />Representatives of NRC will be at the April 22 study session to discuss the survey instrument. <br />Specifically, Shannon Hayden and Laurie Urban will be attendance representing NRC. <br />The Timeline for this project is as follows: <br />Task Date <br />Present survey at Council Study Session ...........................................................................April 22 <br />Develop survey instrument and mailing materials (iterative process) .................... through April 25 <br />Finalize survey instrument and mailing materials .......................................................... by April 28 <br />Print survey materials ........................................................................................... week of April 28 <br />Mail preparation (stuffing, labeling, etc.) ..................................................................week of May 5 <br />Mail postcard and letter pre-notification ................................................................................May 8 <br />Mail first wave survey .......................................................................................................... May 15 <br />Mail second wave of surveys .............................................................................................. May 22 <br />Data collection, cleaning and coding of surveys ................................................... through June 19 <br />Electronic data entry ............................................................................................. through June 25 <br />Data analysis and report writing ............................................................................. through July 30 <br />Final report emailed to Louisville ...................................................................................... August 6 <br />Presentation ................................................................................................... TBD (after August 6) <br />RECOMMENDATION: Discussion <br />SUBJECT <br />Update/Discussion -Draft Citizen Survey <br />AGENDA ITEM <br />