City Council Minutes 2018 10 12 BUDGET

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City Council Meeting Minutes October 12, 2108 Page 3 of 10 Director Winfree stated the Rec Board started to look at the fees in June and they are using a group of guiding principles: 1) be true to the original task force to expand the Rec Center and their goals 2) Striking the right balance of fee increases with the sales tax increase 3) the importance of following the Green Play guidance but also keeping that current 4) continuing to demonstrate the value of the facility and programs 5) not waiting too long to increase fees as was done in the past and, 6) be mindful of our market and make sure we are in line with the other facilities in the market. Director Winfree stated that at the meeting last week staff heard Council wanted more options and perhaps this is our chance to raise fees a bit higher than we initially thought. The Rec Board has not reviewed the proposal included today but the subcommittee did help with the new proposals. She noted a decision is needed to allow staff to finalize work on the marketing materials. Councilmember Loo asked what staffs current recommendation is. Director Winfree stated if the Council wants to go higher than the original proposal, staff and the subcommittee of Rec Board would recommend the 30% increase Councilmember Loo stated the 30% increase is too high and too hard to sell to the community Councilmember Maloney agreed He stated he likes the October 4 proposal with small changes to the family rate Councilmember Stolzmann stated she would like the Council to create a policy that identifies what costs the fees are supposed to cover and fully understand the costs. She stated we don't have enough information to make a decision She feels the process seems too arbitrary right now Mayor Pro Tem Lipton agreed it is frustrating, but we need to move forward This new information is helpful and the data shows that the first recommendation is aggressive and we see where we are compared to a more closely related group of facilities. We know we may have to adjust these as needed Also, the Green Play numbers were widely used in the marketing of the bond issue and he stated he doesn't want to overprice in the first year We need to build volume at the center, then we can see how the demand is but we can't price ourselves out of the market, we want to be in the high end of the municipal market. Councilmember Keany asked if a daily family rate could be considered He stated he supports the October 4 proposal with changes to the family rate Councilmember Leh agreed with Councilmember Stolzmann that there needs to be further policy discussions on what our goal is with Rec fees. He noted however that we need a decision today We can gather more data and revisit it. We need to be cognizant of what we told the voters when the bond issue was advertised He agreed a daily group