Revitalization Commission Agenda and Packet 2011 12 12

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Integrated Infrastructure Implementation Plan SWOTAM NALYSISEMORANDUM Strengths, Weaknesses, Opportunities, and Threats analysis (SWOT) is a tool commonly used to identify factors that are supportive or unfavorable to achieving a specific objective. The analysis is being utilized by the Louisville project team-members to: (1) define parameters for problem-solving strategies that fit within an organization’s concerns and (2) identify areas of convergent and divergent opinions between the participating organizations. The SWOT process used for the Integrated Infrastructure Implementation Plan project will engage each core team member’s organization, including the City of Louisville (City), Regional Transportation District (RTD), and Colorado Department of Transportation (CDOT). The process will be conducted individually amongst these agencies to ensure that agency viewpoints are fully represented. Results from the individual SWOT analyses will be documented and compared to find convergent and divergent themes and ideas. Commonalities amongst the agencies identified through the SWOT process can then be used as a springboard for defining the project’s purpose and need, building goals and objectives, and guide the project in a direction that is mutually agreeable, and built on consensus. The divergent viewpoints documented during the SWOT analysis will be utilized in alternatives evaluation to help establish constraints, performance measures, and screening criteria. The SWOT process itself is straight-forward and lends itself to short in-person workshops. Workshop participants are asked to identify strengths, weaknesses, opportunities, and threats as defined in Table 1 and in the context of the agreed upon objective statement. Factors surrounding the achievement of the objective statement are discussed, and placed into one of the four SWOT categories based on if they are external or internal (internal meaning within an agency’s control and external being outside an agency’s control) factors and whether or not the factors are positive or negative towards achieving the specified objective. Table 1. Strengths, Weaknesses, Opportunities, and Threats Strengths (positive internal factors)Weaknesses (negative internal factors) Factors and views held by the organization that Factors and views held by the organization further or support the project that could hinder the project Opportunities (positive external factors)Threats (negative external factors) Factors outside of the organization’s control that Factors outside of the organization’s control further the project thathinder the project Results will be documented and returned to individual agencies for their review. These reviewed documents will be used to generate a draft purpose and need statement for review and input, and to document convergent and divergent opinions for further discussion. November 09, 2011 Page 1