Golf Course Advisory Board Agenda and Packet 2015 04 20

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Cityot Louisville COLORADO • SINCE 1878 GOLF COURSE ADVISORY BOARD COMMUNICATION, AGENDA ITEM 6 SUBJECT: DATE: COAL CREEK GOLF COURSE 2015 FEE SCHEDULE APRIL 20, 2015 PRESENTED BY: JOE STEVENS, DIRECTOR OF PARKS & RECREATION DAVID BARIL, HEAD GOLF COURSE PROFESSIONAL SUMMARY: It is anticipated that Coal Creek Golf Course will open for golf on June 29, 2015 marking the first time the course has been playable since September 5, 2013. Since that time, the golf course has been reconstructed and golf course management, operations (excepting Food & Beverage) and maintenance, once out - sourced, has become an in- house City operation. During the transition, the City will honor outstanding balances on Summit Club and Peak Player Membership Programs. Staff and the Golf Course Advisory Board have taken comments from golfers, non - golfers, survey data and balanced seemingly competing interest against the need to generate sufficient rounds /revenue necessary to cover operating costs. To be successful, the City will have to position Coal Creek, as a golf course, that is worthy of the per round cost yet remain competitively priced, maintained at a higher level than previously experienced and consistently operate at a standard other golf courses will want to emulate. Accompanying this communication, please find a listing of 2015 Coal Creek Golf Course Rates and Fees. Notable changes in contrast to the previous model include: • Season passes or "memberships" will not be identical to the old Summit or Peak Player Programs and are designed to be attractive for golfers and potential golfers and, also to work for the economic sustainability of the golf course. • Dynamic pricing is being introduced to Coal Creek targeted to market sensitivity and golfing demand. What this means is that green fees dependent on time, day of week, course conditions, etc. will result in variable pricing. • A new $159 Junior Pass has been incorporated into the 2015 Program affording golf course privileges for youth Mondays through Fridays and unlimited use of range balls and practice facilities. • Bike carts have been added to the City's rental portfolio for 2015. • The calendar year for passes will be July 1, 2015 and will be good through June 30, 2016. 9