Golf Course Advisory Board Agenda and Packet 2016 10 17

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Golf Course Advisory Board Minutes September 19 2016 Page 7 of 8 LCityof Louisville COLORADO • SINCE 1878 • Facility improvements – year-round multi-purpose practice facility, event space, cart storage • Community resource for special events – opportunity to contribute to business retention and development by attracting high quality businesses and employees to the community • Operational – methodology for funding capital reserve fund, stabilize staffing Objectives Objectives are often described as the specific "whats" of a course. Objectives include short- term, departmental aspirations and aims. Objectives should be quantifiable—measurable by counting and timing—and should serve as steps toward goal -achievement. Organizational situation analysis (SWOT) Situation analysis helps a course establish a sense of identity and direction—where it is currently and where it might go in the future. Such analysis helps evaluate a course's strengths, weaknesses, opportunities, and threats (SWOT) and is a valuable tool for planning the strategic direction of a course. The SWOT analysis is both an internal and external appraisal. The internal appraisal identifies the course's strengths and weaknesses. These strengths and weaknesses help managers establish a set of key factors for the course's success. The external appraisal identifies the threats and opportunities that exist in the outside environment. This, too, helps managers establish a set of key factors for the course's success. Strategy statement The objective of an effective strategy is to capitalize on a course's strengths in a way that helps it develop sustainable advantages in its marketplace. After all, all stakeholders want their particular course to be the course of choice. To develop and highlight their strengths, courses can choose one or more of the following strategic methods: • Enhancing Differentiation. With the "enhancing differentiation" strategy, the course concentrates on becoming more appealing in one particular area. • Enhancing Superiority. A course using the "enhancing superiority" strategy endeavors to exploit a competitor course's weaknesses or to emphasize its own noncompetitive strength. • Innovating. Courses interesting in innovating would develop new products or services that do not presently exist at the course or at competing courses. Budgets There are three types of budgets that courses must create and manage. Capital budgeting, project capital budgeting, and operations budgeting. Parks and Recreation Department • 749 Main Street • Louisville, CO 80027 (303) 335-4735 • FAX (303) 335-4738 www.Iouisvilleco.gov Parks Recreation Senior Services Open Space Forestry Trails Golf