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Brainstorm of Key Issues Potentially Affecting The City of Louisville <br />(Numerical order is for reference only and does not indicate priority) <br />Strengths <br />Weaknesses <br />Opportunities <br />Threats <br />1. Strong public support for parks, <br />openspace, historic preservation and city <br />services generally <br />1. Sales tax base /revenues not keeping <br />pace with increasing costs (energy, health <br />care, technology) <br />1. Highly engaged public <br />1. Oversupply of commercial and retail <br />buildings in the Denver Metro Area <br />2. Money Magazine #1 Ranking <br />2. City policies and regulations need <br />updating to address redevelopment <br />demands and other changes <br />2. Redevelopment of aging /under - utilized <br />industrial, retail and commercial space <br />2. Uncertainty of FasTracks funding <br />3. Vibrant, historic downtown <br />3. Major retail buildings have been vacant <br />for two years; prospects for new major <br />retail appear limited <br />3. Renewal of Parks and Open Space Tax <br />with possible expansion to cover other <br />recreation (golf, rec center expansion) <br />3. If Parks and Open Space Tax fails, over <br />$1M maintenance cost would have to be <br />shifted to General Fund. <br />4. Collaboration among City, Chamber, <br />DBA, Centenial Valley and others <br />4. Ability to retain, motivate, and engage <br />employees in a competitive evironment; <br />succession planning <br />4. Shared services with Superior and other <br />communities <br />4. Aging facilities and equipment requiring <br />potentially large capital outlays outpacing <br />City's financial capability to maintain <br />everything <br />5. High service levels generating high <br />citizen satisfaction <br />5. In most departments staff is stretched <br />too thin to accommodate unanticipated <br />demands without sacrificing basic services. <br />5. Gateway 42 and FasTracks station <br />5. Reduced state and federal budgets and <br />growing dependence on local governments <br />for services <br />6. Small community scale makes personal <br />interaction possible <br />6. Uncertainty surrounding impact of <br />ConocoPhillips split and timing of Louisville <br />campus development <br />6. Hotel /shared use at Coal Creek Golf <br />Course <br />6. More service- oriented economy & <br />expanding internet sales; current tax <br />structure taxes goods and not services nor <br />Internet sales; result is declining revenue <br />over time <br />7. Superior /Louisville cooperation on US <br />36 /McCaslin Interchange & other <br />intergovernmental issues <br />7. Relatively high housing costs are a mixed <br />blessing (- makes recruiting more difficult; <br />+ indicates prosperity and results in high <br />assessed values) <br />7. Strong demand for additional homes (SF <br />and Apts) in Louisville <br />7. Expanding wants /needs (some <br />technology driven) outstripping resources <br />and capacity to deliver services <br />8. Business friendly environment <br />8. Financial management, HRIS, GIS and <br />other software systems have relatively <br />limited functionality <br />8. Federal Affordable Care Act health care <br />exchanges <br />8. Increasing health care costs; uncertainty <br />of Federal Affordable Care Act <br />implementation <br />9. Mill Levy revenues exceed debt service <br />repayment requirements <br />9. Golf course revenue insufficient to cover <br />long -term capital requirements <br />9. Vacant land in CTC and Centenial Valley <br />9. Potential long -term General Fund <br />structural deficit <br />10. Engaged and thoughtful Boards and <br />Commissions <br />10. Street resurfacing is not at optimum <br />level resulting in higher long -term costs <br />10. Potential to expand use of Historic <br />Preservation Sales Tax for Museum <br />10. Popularity of downtown events and <br />activities is adversely affecting surrounding <br />neighborhoods <br />Page 1 of 1 <br />4 <br />1/6/2012 <br />