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City Council <br />Meeting Minutes <br />August 14, 2018 <br />Page 3 of 6 <br />Councilmember Stolzmann stated it is hard to judge how many users actually use social <br />media. <br />Mayor Muckle stated it appears the newsletter is the best way to reach the most people. <br />It seems we need a mobile app to be a modern place. <br />Councilmember Loo stated for business promotion the private sector may be more <br />interested in partnering with the Chamber for such work. Councilmember Keany agreed. <br />Councilmember Maloney stated technology has ongoing costs that can be significant; <br />this can require a great deal of effort for maintenance and other long-term costs., <br />Councilmember Loo noted the cost of this is $150-200K annually and that is substantial <br />and will have to be discussed in the full budget conversation. Deputy City Manager <br />Davis stated this will come back for a decision in the budget process. <br />Hogan stated this is a menu of options to improve service and Council can select any or <br />all of them. Deputy City Manager Davis stated there is limited staff capacity now so if we <br />add more options we will need staff for implementation. <br />Councilmember Stolzmann stated part of the success of the newsletter is because it is <br />not too frequent. Quarterly might be the right amount, but that is hard to determine. We <br />should use it for short informational pieces and direct people to digital media for the <br />details. She stated she struggles with the comparison of FTE's to other cities; we are <br />already in line with that. Maybe this is the right level and we should be careful of adding <br />additional tasks. It is good to know we can't add these items without additional staff. <br />Mayor Pro Tem Lipton stated we do need to improve community engagement. We are <br />still behind the curve and our residents want more. He stated he is Tess inclined to <br />spend money on data reporting tools. We need to find better ways to push out <br />information in a timelier basis; we need to have better marketing of the community; but <br />this can probably be done for a modest investment, maybe one FTE and small costs to <br />push out information, not expensive platforms. He added the expense is in content, not <br />software. We need a person to implement this; it is a mid -range position. <br />Councilmember Leh noted Louisville doesn't need a Boulder type solution. We need to <br />do better getting out timely information. We need to coordinate better with the business <br />community but not do their work for them. He agreed NextDoor may be worth the <br />investment of some time. He supports improving the web site; thinks a mobile <br />application is essential for things like paying bills, finding out about meetings, leaming <br />about projects/budgets, and getting contact information. He would like to see how we <br />get information to and get information from people who can't come to meetings. The <br />newsletter is a tried and true method. We are missing communications on economic <br />development. <br />