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of the web site, whether proactive e-mail marketing is occurring <br />media have been adopted. <br />key question <br />- <br />ployed to create the collection of data required to properly man <br />4. Tactical: Yield Management, Key Metrics, Financial Modeling <br />Industry benchmarks will be contrasted to each facility’s perfor <br />- <br />- <br />tion, the state of Colorado, and the United States utilizing dat <br />PGA PerformanceTrak. <br />key questions <br />making been developed? What debt service can the golf course co <br />fees charged and clientele’s disposable income base? <br />5. Operational: Facilities and <br />Origin of golf course <br />Maintenance Review. <br />customers with darker <br />green representing <br />A golf course is a living organism. <br />heavier concentra- <br />tions. <br />Primary constraints include annual <br />StartFinish <br />renovation expenses and the equip <br />- <br />ment required to maintain a course. <br /> to be answered <br />key questions <br />are: What is the proposed style of the <br />and turf practices, and equipment <br />levels necessary will be considered. <br />What is the optimal and best use of <br />the property? <br />6. Operational: Management, <br />©2013, Golf Convergence, Inc. <br />Marketing, and Operational <br />Review. <br />- <br />ing and budgeting procedures, information systems, advertising, <br />evaluated and compared to the industry’s best management practic <br /> to be answered are: Will the value provided equal or exceed th <br />key questions <br />proper operating procedures going to be consistently deployed th <br />golf”? <br />9 <br />14 <br />