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II. Methodology <br />Planning for the survey began in September, 1992 with discussions among City <br />Administrator Annette Brand, then Director of Community Development John Franklin, <br />Housing Planner Michael Reis of the Louisville Housing Authority, and Consultant Warren <br />Weston, Professor Emeritus, Metropolitan State College. Work schedules, time frames, and <br />questionnaires for the Survey were devised by this group and approved by the Louisville <br />Housing Authority in November. <br />Two instruments were devised: a questionnaire for employers, and a separate <br />questionnaire for employees. Both questionnaires were distributed to 24 firms selected by the <br />City. A sample of 5.9% of the full-time employees of the selected firms was drawn. A few <br />firms which were not statistically large enough to warrant involvement in the sample were <br />included in order to get a representative picture of the business community. This technique <br />slightly over -represents some smaller firms, but not enough to impair the validity of the <br />survey. Three firms initially selected by the City, Borogie Manufacturing and Neodata, were <br />not able to participate in the Survey; STK has a practice of not permitting interviews of their <br />employees by any outside agency. <br />A total of 24 employer responses and 83 employee responses from those firms were <br />received. These responses represent 100% of employers participating and 92% of the sampled <br />employees. The cooperation of both employers and employees in this distribution and <br />collection of responses not only greatly reduced the cost of the survey, but, in addition, <br />assured more accuracy and enthusiasm than is usually found in such endeavors. In dealing <br />with such relatively small samples and populations the confidence margins must remain fairly <br />wide. In this case an accuracy prediction of a plus or minus 10% at a 90% level of <br />confidence is assured. All data was tabulated and analyzed by Warren Weston, Professor <br />Emeritus of Political Science at Metropolitan State College. <br />Dr. Weston, a former member of the Board of Directors of Denver Urban Observatory, <br />participated in five of the Urban Observatory's Denver attitude surveys, three of them as <br />Principal Investigator. He also served as consultant for a similar municipal attitude survey for <br />Delta, Colorado. <br />2 <br />